Lekli Pharma
In collaboration with Milan-based creative studio Ground Control, we developed the 3D assets and CGI renders for Lekli Pharma's new visual identity and website launch, built around the brand's guiding statement: “We go where there is no path.” With the products at the center of every composition, each render highlights the details, materials and distinctive features of the packaging, combining precise product visualization with dynamic compositions that bring the brand's visual language to life.
The visual system unfolds across three color-coded categories: orange for Lekli Sciences and its supplements, blue for Pharma and its prescription medicines, and emerald green for Galenics, the world of magistral formulations shaped by more than 33 years of expertise. Each color has its own identity within a coherent visual universe, and from clean product stills to dynamic compositions, the imagery builds a consistent language across every area of the brand.
Explore the brand: leklipharma.com
CPHI Milan 2026
From Tirana to Milan. For Lekli Pharma's first appearance at CPHI Worldwide, we created a continuous video loop for the main LED wall of the brand's 36 m² exhibition stand. Built around the dynamic compositions of the new visual identity, the animation brings the products into motion, with elements continuously entering and leaving the screen in a fluid, ever-evolving sequence that gives each composition room to stand out.
Alongside the CGI renders and the physical products themselves, the LED wall became part of a cohesive exhibition space where digital imagery and tangible objects worked together, extending Lekli Pharma's visual language beyond the screen through precision, color and movement.
